Leadership Team

Phillip C. Roark

President & CEO

Phillip C. Roark, Chief Executive Officer, co-founded H.R. Assistants in 1996. H.R. Assistants, an HR services business, merged with NeoTrek web design, in 2000 to form Insala.

Phillip C. Roark started his career in the US Navy as a Cryptologist.

He earned a Bachelor of Arts in Political Science and a Master of Arts in Communication from West Texas A & M University.

From 1992 until 1998, Phillip C. Roark held positions in human resources, learning and development and the communications field. From 1993 until 1996 he was the National HR Manager for Laidlaw, 1996 to 1998 he was the Corporate HR Manager at Morningstar and 1998 to 2000 the Director of Communications at Atrium Companies.

Since January 2014, Phillip C. Roark has been on the Industrial and Organizational Psychology Advisory Council Board at University of Texas, Arlington.

Phillip is the youngest recipient of the President's Award from the Association of Career Professionals International. Insala has also received inclusion in the Software 500 Magazine rankings, Deloitte's "Fast 50" Program, Ft. Worth Mayor's Award for Exporter of the Year and was identified as one of the top 100 businesses ever started by graduates of the Texas A & M University System.

He created the concepts for, and co-authored the web-based learning and career development systems, EmploymentTalk™ and iCareerManager™ Hi-Impact Mentoring® and AlumniPro™. Today, Insala's solutions have been used by more than 2,500,000 individuals worldwide.

He is certified in DDI's Interaction Management™, PDI's 360° Profiler™, CPP's Myers-Briggs Type Indicator™, and Hogan Assessment Systems™.

Doug Maxwell

Chief Technology Officer

Doug W. Maxwell, Chief Technology Officer, leads Insala's strategic technology initiatives and serves as chief software architect. Doug is an original founder of Insala and responsible for the initial design and development of all technical operations. Doug's entrepreneurial passion remains evident in his application of cross-functional skills to innovative software design.

As lead technologist at Insala, Doug has overseen the development of all major versions of the Insala Suite platform from inception to Version 5, including EmploymentTalk™, iCareerManager™, Hi-Impact Mentoring®, and Insala's new alumni relations solution - AlumniPro™. His focus on innovation has resulted in technological advances including Insala's connections matching algorithm, package architecture, proprietary ICICL tag language, and flexible frameworks supporting scalable and configurable client implementations. Doug has also supported global implementations for clients including Coca-Cola, Hudson, CFA Institute, and Ernst & Young.

Prior to Insala, Doug founded web technology firm Neotrek, focusing on hosted intranet portal development and membership solutions. Doug is a graduate of Texas A&M University, holding a Master of Science degree in Horticulture with an emphasis in micro propagation and physical mutagenesis. His prior experience includes developing distance education programs, including web-based courses in website design. With Insala, Doug was named to the inaugural selection of the Aggie 100, a program recognizing the 100 fastest growing organizations founded by graduates of Texas A&M University.

Stephen Grindrod

Managing Director of Career Services

Stephen manages all operations of the career services business unit. He consistently looks for ways to improve processes with his business unit including marketing, sales, project implementation, consulting services, customer training and account management to further grow the career services business unit and make sure all clients get the return of investment they need.

He account manages all premium mentoring clients and supports team members on implementing new clients. Insala's Saas Career Services products and consulting include solutions for mentoring, career development and career transition.

Stephen brings extensive online marketing and technical experience from leading interactive and communication companies including FT.com, Via Michelin, Icon Media, and Lastminute.com (now part of Travelocity Europe), where he developed and led sales channel expansions for their partner and private label websites.

Stephen received his Bachelor of Science with Honors from The University of Liverpool, where he studied Computer Information Systems. Originally from Manchester in England, Stephen has lived and worked in various European cities including Barcelona, Paris and London.

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