Why outsource your marketing to us?
From the years of supporting many organizations with their mentoring programs, we have developed a best practice marketing service. Not everyone who launches a mentoring program knows how to promote a program, that will ultimately ensure you have enough qualified mentors and mentees to volunteer enroll in the program.
We have taken care of everything so you don’t need to recruit a marketing expert. Our marketing services are managed by a team of experts that include a combination of mentoring and marketing subject matter experts. We have developed a service that allows marketing to happen quickly without you having to do get too much involved, so you can spend more time on other activities.
What Your Will Receive?
Marketing Project Plan A strategic marketing plan will be created, this will be based on all activities conducted with key stakeholders.
Events We can assist you in hosting events to promote the program; this could include a Q&A from our subject matter expert. We will assist in designing the best events to fit your target audience.
Reporting and Account Management Your account manager will monitor your program to see if marketing needs to be changed or improved until you meet your targets. Reports will be sent to you on a regular basis.
Graphic Design We have an in-house graphic designer that can create any artwork / design needed to market your program.
To find out more about how we can assist you in marketing your mentoring program click here to schedule an appointment.
Our Proven Marketing Process
This process is designed and tested to gather your marketing requirements quickly so you don’t have to spend a lot of time working with our experts.
30 minute Interview
Includes interviewing key stakeholders that lead your marketing / communications team to understand how employees/members are currently engaged through your current marketing activities.
4 Hour Workshop
Goal of the workshop is to gather all the information needed to create a marketing plan to launch the program that achieves the objectives agreed upon for the mentoring program.
Analysis and Recommendations Booklet
Analysis and Recommendations Booklet – Our experts conduct an analysis of the best way to market your mentoring program and present it to team members for feedback.
All marketing activities agreed upon are conducted, with regular update meetings on progress, until the marketing objectives have been met.
Gain the expertise of mentoring training consultants with over 20 years of experience
Insala helped address some of the key challenges we faced at Unilever, which is virtual mentoring, as many of our mentees and mentors are not in the same geographic location. Insala's mentoring consultant, Judy Corner, is a true mentoring specialist and a highly engaging individual.
Global Talent Manager Unilever
Our pilot Mentoring programme using the Insala platform has been well received by our participants and has given our Mentees the tools to chose an appropriate Mentor to meet their own specific development and career needs. Organisationally the portal is encouraging networking and collaboration across both business lines and functions and locations. The Insala team are professional, pragmatic and agile and have worked closely with us to deliver our pilot programme to meet our business needs
I worked with Judy Corner of Insala to develop a customized mentoring program for International Paper. Judy provided a degree of confidence to the Chairman's Diversity Council as she presented a pragmatic, visionary, long term perspective on the benefits to be gained from Insala's program. Following the M.O.R.E. workshop, participants were surveyed on session effectiveness and Insala received a 100% favorable rating on the value of the day. I highly recommend Insala and believe they offer a distinct advantage to companies looking to advance their position in the ongoing war for talent.
Principal, Global Diversity and Inclusion
As part of a talent management initiative, United Nations Federal Credit Union (UNFCU), partnered with Insala to provide high potential/high performing staff with a structured vehicle to develop their career goals. From the onset, the Insala team provided exceptional client service, ensuring UNFCU had knowledgeable technical resources at its disposal throughout the implementation of its Career Development portal. Insala's partnership with UNFCU has directly impacted its ability to solidify an effective succession planning program and retain our high potential/high performing talent.
Manager, HR Administration
Insala provided a global online solution which helped align our business strategy with our management needs for the future. With their product, we were able to understand our skill gaps and develop our future leaders with the findings. This solution took one hour for an employee to complete, eliminated drawers of paperwork, and provided upper management instant visibility on our progress.
Vice President Human Resources Intertek
ACCA aims to provide our 110,000 members and 260,000 students with direct access to the most exciting and rewarding job opportunities currently available in the world of business and finance. Our online Career Management Resources, available through ACCA Careers, is powered by EmploymentTalk™ and allows our members, students and affiliates to use their time both efficiently and effectively on critical career development activities, while EmploymentTalk™ organizes and plans the route to career success.
Head of Training Policy and Professional Development ACCA (the Association of Chartered Certified Accountants)
Our partnership with Insala has allowed us to offer an entirely new service to our job seekers, which helps prepare them for getting their next job. The assessments and career advice tools offered through our site continue to be successful, and the seamless support provided has proven very efficient. Insala consistently responds in a swift fashion whenever we need assistance, and continues to provide us with a very professional service.
Content Manager Monster
This past winter was definitely remarkable. We found that the E-mail Broadcaster function is the easiest and fastest way to reach all our candidates to inform them of any changes in our office hours - including having to close due to inclement weather, delayed openings, or early closure. Additionally, we use this function to promote our seminars and workshops, and the career coaches can reach all of their candidates in one simple email. This tool is a tremendous asset.
Director, Administration & Client Relations The Schegg Group
We first started using EmploymentTalk™ in our practice in 2001, and have stuck with it ever since. What spurred us to stay on was both the professionalism and responsiveness of the Insala team, as well as the regular software upgrades we received, which ensured we had a cutting edge tool at any given time. Today, EmploymentTalk™ enables us to deliver a longer duration of outplacement services and thereby exceed our clients' expectations. As more and more organizations look to provide cost-effective, efficient and high-impact outplacement, we are able to meet their needs.
This is a fantastic product that will really help our workforce. The Insala team has done a great job maximizing the application capabilities and tailoring it to help our diverse workforce in transition. They've demonstrated a true partnership in providing us with expert assistance, met our special needs, and done so in a timely and cost effective manner.
VP of Administration and Chief Financial Officer Kaiser-Hill Company, LLC
Insala has excelled as a global technology partner to our organization. Insala is not only a provider and implementer of superior career management technology, but a constant and reliable source of ideas and best practices in our industry. Having Insala as a strategic partner has enabled our organization to provide superior, seamless career management and transition services to corporate clients worldwide, and has positioned OI Partners as a global leader in the delivery of career transition services.
Joy Reed Belt, Ph.D.
Chairman and Managing Partner OI Partners, Americas
Our candidates are just blown away by the amount of research they get on specific companies and industries. Their ability to get REALLY good information, and MUCH MORE information than they typically could get on their own, and have it presented so quickly and effectively, is very powerful. It gives us a big sales and marketing advantage.
Vice President, Career Transition Services King & Bishop
Insala performed very well in creating our new corporate website. I was really pleased with the design options they offered. In addition, Insala representatives were wonderful to work with, responding quickly to our needs and delivering solutions in a very timely manner.
Dr. Pamela Johnson
President Nia Consulting & Development
One way in which we demonstrate our commitment to employees is to provide opportunities for them to develop; mentoring is an important component of employee development in North America. Insala supported us in leveraging formal mechanisms and provided us best practices to launch a sustainable mentor program. The MORE Workshop was our pivotal starting point, strategizing with stakeholders to build a practical plan for implementation including communication, training, metrics, and more. The outcome has been a clear benefit for participants and for Solvay.
North America Learning Specialist
March 01, 2018
In a 2017 survey, we found that 62% of the organizations polled believed that their training budget did not address the learning needs of their employees. This can be a serious issue for an organization that is looking to grow with their current and prospective workforce. Continued learning is a ... More
February 22, 2018
The mentoring relationship can sometimes seem like the easiest part of a mentoring program. Everyone talks a lot about the planning, processes, and execution that goes into a mentoring program, but we believe that sometimes they forget that the real success is dependent on whether these mentoring ... More
February 20, 2018
Knowledge sharing is defined as an activity through which knowledge is exchanged through people. This knowledge centers around information, skills, and even expertise. Many organizations are starting to realize that they can gain many benefits when they promote knowledge sharing. These benefits ... More
February 14, 2018
Providing a mentor to high potential employees can be one of the greatest resources available to them. Studies have shown that not only does having a mentor increase the expected tenure of your leaders, but it also promotes greater company loyalty. So, you are able to improve your succession pipel... More
February 12, 2018
Many times, we talk about mentoring and alumni networks as two separate programs for your organization, and most of the time they are. But have you ever considered the benefits of bringing these two amazing programs together? That’s right, we are talking about connecting your alumni with your curr... More
February 09, 2018
30 years ago, the term “war for talent” was coined by Steven Hankin of McKinsey & Company. Hankin used the term to refer to an increasingly competitive landscape for recruiting and retaining talented employees. Although this term came about three decades ago, for many industries, the war f... More
February 01, 2018
Cross-generational mentoring is defined as pairing a person from one generation with a person from a different generation with the goal of mutual learning and growth. By creating a mentoring relationship where both younger and older generations share experiences, skills and new ways of working, em... More
January 25, 2018
It’s no secret that there is a generation gap between Baby Boomers and Millennials, and while some people see this as a negative, we look at it as an opportunity to bring individuals together through mentoring. We know the common differences between these generations. They include… Communica... More
January 24, 2018
Mentors and mentees receive many benefits from participating in a mentoring program, but what some people might not realize is that there are benefits for the organization too. These benefits not only make a difference for the organization’s culture and workforce, but also their cost and productiv... More
January 16, 2018
For some women, embarking on a leadership path in their career can seem like a difficult journey. This is because the climb up the corporate ladder is very different for men and women. Although women have made great strides in the workplace, inequality and double-standards still exist, and thes... More