What Is Coaching?

September 27, 2017
What is coaching?

Coaching is considered one of the first steps to improve an employee’s performance within an organization. Throughout many organizations, coaching programs have been implemented to give employees the opportunity to focus on the skills they may be lacking and become more proficient when performing required tasks. Whether the employee is preparing to take over a senior role or simply looking to improve their management competencies, coaching gives them a way to learn skills needed to excel within their organization. 

For a coaching program to be successful in any organization, these factors should be taken into consideration…


  • The coach should be able to impart specific skills or know-how to the coachee.
  • Coaching programs tend to be targeted at career development for leaders or high potentials. By making the program more exclusive, organizations can cater to a smaller audience and make the program more specifically tailored.
  • Coaches are usually brought in from outside, are vetted by someone within the organization. The coach is typically assigned a few choices of coachees based on what skills the coachees need to develop.
  • Coaches are professionally trained to be coaches, since coaching is normally their full-time job.


Coaching is often compared to mentoring as the two programs are very similar. However, there are a few key differences in these two relationships. Coaching is a short-term tool utilized when there is a specific task or action needing completion, while mentoring is more of a long-term relationship that is mentee driven to seek a mutual goal set forth from a learning agreement and contract. Mentors are usually internal volunteers; coaches are usually external and paid. Mentors help advance a person in their career development and business goals; coaches are there to increase productivity and job performance.

Coaching serves a specific purpose to an organization. It impacts impact employee efficiency and profitability and in turn the ROI for the organization. To learn more about coaching, visit Insala.com today.

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